University of Huddersfield

Marketing with Professional Practice MSc

This course is specifically aimed at International students, supporting those wishing to gain practical work based experiential learning. Together with studying your chosen course we are offering an additional 6-month placement opportunity, making the course 18 months in length. This allows students to put into practice the skills and techniques developed throughout the Master’s degree within a UK environment after completing the 12-month taught programme.

This course emphasises applied critical thinking and analysis – helping to equip you with the necessary skills to thrive in a career in marketing.

The course is designed to enhance your knowledge and understanding of marketing. It is relevant for you if you have already studied marketing as part of another course and want to continue to develop your specialist knowledge, or if you are new to marketing having studied a degree in another subject.

The course focuses on contemporary issues and provides the opportunity for you to put marketing theory into practice through the use of live case studies and projects.

  • We have a vibrant and diverse student learning environment, with a focus on meeting the creative and analytical challenges posed by modern marketing.
  • Key areas of study include Strategic Marketing Management and Contemporary Consumer Engagement.
  • Further specialisation and an opportunity to pursue an area that interests you or which you are passionate about is available through your choice of multidisciplinary option modules and the research.
  • The 18-month route has the opportunity to undertake a 6-month placement element at the end of the 12 month taught programme.

Entry Requirements

Entry requirements for Professional Practice courses are normally:

  • An Honours degree (2:1 or above) or equivalent professional qualification, in a related subject such as Business Studies, Marketing, Management, Accountancy or Economics.
  • Applicants with other appropriate professional qualifications and/or experience will be considered on an individual basis.

If your first language is not English, you will need to meet the minimum requirements of an English Language qualification. The minimum for IELTS is 7.0 overall with no element lower than 6.5 (a minimum of TOEFL 550 (Computer Based Toefl 213) score) or equivalent will be considered acceptable.

Career Prospects

This course offers you the chance to undertake a 6 month placement at the end of the taught element. A placement can help you build on the knowledge and skills developed on the course.

The placement is a valuable tool that can enhance your employability and help you to develop as an individual. It is acknowledged that graduates with work experience are generally much more attractive to employers.

Our Employability and Placements Office are available to support you in finding placement opportunities and can provide advice in areas such as interview skills and preparing CVs and covering letters.

Course Details

You will study the following modules:

Core modules:

Strategic Marketing Management
Contemporary Consumer Engagement
The Global Professional

Option modules

Supply Chain Planning and Control
The Circular Economy and Responsible Resource Management
Productivity Improvement
Management Science Modelling
Investment and Portfolio Management
International Finance
The Curious Mindset
Leading Managing and Developing People
Reward Management
Humanitarian Challenges
Ageing Societies
Society, Culture and Philosophy
Management Accounting
Strategic Management

Option modules

Managing Big Data
Intelligent Business Information Systems
Managing Sustainable Challenges
Artificial Intelligence and Mobility
Financial Markets and Institutions
Corporate Finance
Corporate Governance
Modern Banking
Managing Employee Relations
Global Business and Human Rights
Emotional Intelligence for the Effective Leader

Final Project

Research Route
Research Methods
Individual Research Project

Consultancy Route
Consultancy Skills
Group Consultancy Project

New Venture Creation
Launch a venture
New Venture Creation

MSc Professional Practice Placement

*The information’s are correct at the time of publishing, however it may change if university makes any changes after we have published the information. While we try our best to provide correct information, It is advisable to call us or visit university website for up to date information.

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