Anglia Ruskin University London - BSc (Hons) Digital Marketing and Management

Anglia Ruskin University London

BSc (Hons) Digital Marketing and Management

You’ll gain hands-on experience with core digital marketing tools like SEO, analytics, campaign management, and customer relationship management (CRM) systems, as well as learn how AI is shaping smarter, faster, and ethically responsible marketing strategies.

Develop essential skills in leadership, project coordination, and cross-cultural communication to position yourself as a well-rounded, industry-ready professional.

Entry Requirements

International students

We welcome applications from international and EU students, and accept a range of international qualifications.

You'll need a computer and reliable internet access to successfully engage with your course.

English language requirements

If English is not your first language, you'll need to make sure you meet our

 

English language requirements for undergraduate courses.

Check the section 'Standard entry requirements' for IELTS requirements for this course.

Career Prospects

Many graduates go on to become Digital Marketing Executive/ Officer, Digital Marketing Account Manager, Digital and Social Media Executive or Digital Marketing Analyst.

Course Details


Course Modules

Year 1
Academic and Professional Skills
Sustainable Business in the Contemporary Environment
Marketing and the Digital Context
Business Finance
Year 2
Managing Human Resources
Sustainability in Career Development
Digital Regulation and Compliance
Digital Communications
Social Media and Content Marketing
AI Marketing
Data Analytics and CRM
Year 3
Executing Business Strategy
Understanding Digital Audiences and Consumer Behaviour
Digital Campaigns
Undergraduate Major Project (Leadership in Practice)

*The information’s are correct at the time of publishing, however it may change if university makes any changes after we have published the information. While we try our best to provide correct information, It is advisable to call us or visit university website for up to date information.

Are you ready to start building your future?

Contact our admission counseller and get a free consultation.