This course develops the thinking skills required for a successful career in marketing, while also giving you plenty of opportunity to apply those skills to real marketing issues.
If you are looking to forge yourself a career in marketing, the MSc in Marketing at Bristol Business School will give you a solid qualification, and the skills and insights, to help lift you above other candidates in the job market, whatever your background or UG degree subject area.
This well-established and highly respected course will give you a thorough academic grounding in the subject, as well as developing your knowledge, experience and skills, to open the door to a wide range of rewarding marketing careers.
The latest marketing know-how
This is a fast-paced field, and the course is kept constantly updated and relevant to the latest developments in business practice. You will develop a comprehensive grounding in:
- Planning, strategy development and implementation
- Analysis of customers, markets and industry
- Marketing communications
- Research, investigations and data analysis.
The skills you need to succeed
The course is also designed to develop your problem-solving abilities and give you extensive opportunities for further personal development. We take a structured approach to developing the professional skills you need to be successful in this field. This includes both intellectual skills exploring different ways of thinking; and practical skills, such as communication, numerical and presentation capabilities.
A real-world focus
The course draws heavily on real-world issues, so you will learn the theory but also how to apply it to real-life situations. You will also have plenty of opportunity to engage with employers, with guest lecturers from industry, and research opportunities where you can work on real marketing problems.
This course is ideal if you are at the start of your marketing career.