University of Hertfordshire

BA (Hons) Event Management with Japanese

Indicative course structure

Event management is a fascinating career that can see you working on inspiring projects all over the world. It offers a balance of theoretical and practical learning that explores the latest trends and practices in the events management, tourism and hospitality business. Our course draws on the latest theories and global case studies to explore why some events succeed and others fail. You’ll learn about event marketing, risk and security and hospitality operations. You’ll also have the chance to study abroad in one of our partner universities worldwide and to take an optional six-month internship at Walt Disney World, Florida, and study at the University of California Riverside.

Partnerships and opportunities

Here at Hertfordshire Business School, we’re firmly focused on enterprise and employability. That’s why, throughout this degree, we give you opportunities to gain valuable, real-world work experience with innovative events organisations specialising in sports, concerts, festivals and corporate functions.

We’ll help you find summer internships, take up fascinating work shadowing opportunities and even go on an optional year-long work placement between your Second and Third Year. In the past, our students have completed placements with leading businesses and charities including Walt Disney, Bluehat Group, the British Fashion Council, Givergy and Hope for Children.

You can also choose to broaden your horizons by spending a year studying at one of our partner universities in Europe, North America or Australia. We have optional language modules you can take before you go and you can even choose to study abroad for half the year and work there for the other half – getting the best of both worlds.

In fact, our partnership with Walt Disney and the University of California Riverside gives you the chance to study and work in the USA on a fantastic internationally renowned programme.

However you choose to spend your year abroad, it’s a life-changing adventure and you’ll come back with exceptional, career-boosting experiences and skills.

Study a language

At Hertfordshire Business School there are a lot of opportunities to study a modern language as part of your degree alongside another subject. Your chosen language will comprise 25% of your studies and will be listed on your degree certificate.

This course will develop language and communication skills, and cultural insights into the countries of the language studied. The course will also develop many other transferrable skills to boost your employability prospects, such as time management and organisation; resilience; cultural understanding; working both independently and as part of a team.

Entry Requirements

UCAS pointsA LevelBTEC
104-112BCC-BBCMMM-DMM

GCSE: Grade 4/C in English Language and Mathematics

All students from non-majority English speaking countries require proof of English language proficiency, equivalent to an overall IELTS score of 6 with a minimum of 5.5 in each band.

Career Prospects

We’re extremely proud to say that 90% of graduates from Hertfordshire’s BA Event Management degree are employed or in further study just six months after completing the course.

Our graduates go on to careers including events planning, hospitality management and marketing, often working for large travel companies, hospitality businesses and airlines. Thanks to their strong employability, enterprise and interpersonal skills, they have an average salary of £19,000 six months after graduating.

Our graduates go on to work in the fast-growing event management industry in a variety of sectors from major sporting events to business conferences. You’ll be equipped for positions in the management and organisation of events in the public, corporate and charity sectors in companies such as First Protocol, Walt Disney Company, Goldman Sachs, Hilton Hotel Group, Luis Vuitton and Cancer Research UK. 100% of our graduates have gone on to work or further study within six months of finishing this course.

Course Details

You will be studying four 15 credit modules in each semester (this may vary between double modules) and your contact time varies between modules, but usually you will have two sessions per week for each module, a one-hour lecture following by a one-hour seminar/tutorial. Typically, a new topic or theory will be introduced in each lecture and will be followed up with class discussion and feedback in the subsequent seminar. In addition, as part of your study time, you will be collaborating with your peers on tasks and group assignments. Module leaders also offer weekly drop in and feedback sessions, usually 2 x 1 hours per module as well as revision sessions.

The University’s ‘online learning environment’ means you can access all your course resources, literature and timetables from anywhere in the world.

Usually, assessment is split between coursework and examinations. The style of coursework can vary from presentations to business reports, essays depending on the taught topics. 

Year 1

Hospitality operations management
Principles of tourism & event marketing
Data analysis for tourism & event management
The global event industry
Study & research skills for the event industry
Content creation

Optional modules
Japanese route a - 4a
Japanese route a - 4b
Japanese route b-4a
Japanese route b-4b

Year 2

Enterprise & technology for tourism & events
Career planning in the event industry
Impacts of events & festivals
Event planning & community engagement
Risk management & security for events

Optional modules
Management accounting for the tourism & event industry
International field trip
Event marketing, sponsorship & pr
Japanese route a - 5b
Japanese route a - 5a
Japanese route b-5a
Japanese route b-5b

Year 3

Strategic business management for the tourism & event industry
Business tourism & events
Policy, politics & events
Contemporary research themes in event studies
Hbs placement

Optional modules
Research methods
Dissertation - event management
Sporting events & sports tourism
Destination & visitor attraction management
Live event project
Japanese route a - a
Japanese route a - b
Japanese route b a
Japanese route b b

*The information’s are correct at the time of publishing, however it may change if university makes any changes after we have published the information. While we try our best to provide correct information, It is advisable to call us or visit university website for up to date information.

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