Ravensbourne University London - BA (Hons) Fashion Promotion

Ravensbourne University London

BA (Hons) Fashion Promotion

Why study this fashion promotion degree?

  1. Multi-award-winning fashion promotion and communication course
  2. Build up a diverse knowledge base in an industry-facing course 
  3. Expert teaching with direct contact to industry professionals
  4. Gain an accredited three-month work placement unit at fashion giants
  5. Gain access to a host of industry-leading guest speakers 
  6. A nurturing environment with high recruitment rates into industry
  7. Learn to effectively communicate and market fashion brands
  8. Develop your unique voice and add theory to natural creativity
  9. Recent work placements include Urban Outfitters, Ralph Lauren and Vogue

The BA Hons Fashion Promotion degree can be tailored to your interests. You will explore fashion media production, fashion marketing and visual communication, including digital imaging and new media. You will learn the skills and techniques needed to effectively communicate and market fashion brands in this dynamic, fast-moving and exciting sector.

Fashion Promotion includes a fully-accredited work placement where you can showcase your learning in a professional environment. Supported by the Ravensbourne Employability Team, recent work placements include industry giants Urban Outfitters, Jimmy Choo, Stella McCartney, Vogue, Wonderland Magazine, Ralph Lauren, Ralph & Russo, Paul Smith, LK Bennett, Karen Millen, Harvey Nichols, Fashion Scout, Exposure, PR, All Saints and Black Diamond Films..

Entry Requirements

Students will be expected to have five GCSEs (grade C/level 4 or above) or equivalent (including English), and hold at least one of the below or equivalent UK/international qualifications.

Qualifications accepted:

  • Two A levels, grade C or above
  • Four AS levels, grade C or above
  • Two vocational A levels, grade C or above
  • Level three Foundation Diploma or National Diploma
  • Advanced Diploma, grade C or above
  • International Baccalaureate, 24 points or above

Selection criteria:

Students should ideally have a background in art, creative media or design. Applicants are expected to submit a portfolio of work which shows a range of their skills and demonstrates why they would be a good fit for the course.

We may also consider a combination of portfolio and academic qualifications and take into consideration progress made during studies and/or relevant work experience.


Academic 5.5 overall and a minimum of 5.5 in each component: reading, writing, speaking, listening.

Career Prospects

Students will complete the course with a strong, industry-ready portfolio of visual work relevant to their career preferences.

Graduates will be able to pursue work in a number of fields including but not limited to: 

Public relations, online marketing, brand manager, art direction, styling, fashion photography, fashion events director, digital marketing, creative technologist, graphic illustrator, media designer, visual merchandiser, fashion writer, campaign manager, academics and teachers, archivist, brand managers, curator, copywriter, digital operations, data analyst/insights, display designer (window dressing etc), e-comms developer, graphic designers (placement print and/or point of sale), influencer/talent management, journalist, logistics, marketing manager, managing director/CEO.

Course Details

Year 1

Students will build knowledge and awareness of brand principles and the basics of how to bring together a fashion campaign. Alongside this, they will learn key skills in photography, film, graphics, illustration and social media. We encourage students to start thinking about their contextual studies research throughout this year.

Year 2

Students will gain a greater understanding of multi-platform campaign building. At the same time, they will develop skills in building websites and writing market reports. Our students go live at this stage, taking on a three-month industry internship.

Year 3

Students will be assessed on four components in their final year and we ask that they create a final major project from inception to realisation. They will also work on a range of national and international competitions to showcase their skills and build a well-rounded professional portfolio. We ask that they show their contextual studies research in a long form dissertation.

*The information’s are correct at the time of publishing, however it may change if university makes any changes after we have published the information. While we try our best to provide correct information, It is advisable to call us or visit university website for up to date information.

Are you ready to start building your future?

Contact our admission counseller and get a free consultation.