CU London | Coventry University - International Hospitality and Tourism Management BA (Hons)

CU London | Coventry University

International Hospitality and Tourism Management BA (Hons)

Our International Hospitality and Tourism Management BA (Hons) course aims to prepare you for a range of career opportunities in hospitality and tourism.

It aims to:

  • build your professional competencies
  • reflect the major trends considered as transforming the industry today: from a greater emphasis on sustainability and technological advances, to changing customer expectations to new concepts of luxury.
  • give you an opportunity to gain relevant business insights through the classroom delivery of real-world case studies live projects and business simulations, field trips*, work-placement opportunities and study abroad*.

Entry Requirements

RequirementWhat we're looking for
A levelBBB
GCSEMinimum 5 GCSEs at A*-C including English Language and Mathematics 
BTECDDM
IB Diploma27 points

English language requirements

English as a Foreign Language - an IELTS of 6.0 overall, with no component lower than 5.5. Pre-sessional English is available if required.

Careful monitoring of applications to ensure that applicants are suited to the course takes place. Where necessary, applicants are interviewed (remotely if applicable), especially those who do not appear to meet standard admissions criteria. Where deemed appropriate, a written exercise is administered to establish suitability.

Career Prospects

When you graduate, you could choose a career pathway in tourism or hospitality, or work for a large organisation which spans both.

You might join an independent hotel or a chain (either in the UK or overseas), on a graduate programme or in a permanent named role. You could work for a tour operator, a travel agency, an airline or a cruise company, or work in incentive or corporate travel. Roles will also be open to you in publishing, PR, journalism, IT or consultancy, for example, where they relate to hospitality and tourism.

Alternatively, you will have a wide range of skills which will appeal to employers in other industries, so you would be free to branch out beyond hospitality and tourism.

Where our graduates work:

When you graduate, you could choose a career pathway in tourism or hospitality, or work for a large organisation which spans both.

You might join an independent hotel or a chain (either in the UK or overseas), on a graduate programme or in a permanent named role. You could work for a tour operator, a travel agency, an airline or a cruise company, or work in incentive or corporate travel. Roles will also be open to you in publishing, PR, journalism, IT or consultancy, for example, where they relate to hospitality and tourism.

Alternatively, you will have a wide range of skills which will appeal to employers in other industries, so you would be free to branch out beyond hospitality and tourism.

Course Details

The course aims to:

  • be truly international
  • be grounded in an ethos of sustainability
  • develop graduates work who are recognised as professionals in their field
  • reflect current industry practice and research themes
  • provide a professional, creative, dynamic and supportive learning environment
  • help produce graduates who will be professional and knowledgeable of current industry practices.

You will have the opportunity to develop a sense of professional community, culture and identity through a range of applied learning experiences. Through such experiences, you will explore the value of effective leadership through partnerships and collaboration.

We encourage you to be adaptive and forward-thinking, and to draw on your understanding of existing and emergent industry trends. You are encouraged to be creative and innovative, to have self-confidence and be a constructive risk-taker with an ambitious and enthusiastic outlook to grasp business opportunities.

Year One

Introduction to Hospitality Operations
Principles of Tourism Management
Contemporary Digital Landscapes
Professional and Academic Skills
The Economic Environment of Business
International Business Cultures

Year Two

Food and Beverage Management
Contemporary Issues in Tourism
Project Management for Events
Revenue and Procurement Planning for HTE
Business Law for Hospitality, Tourism and Events
Consumer Behaviour

Final Year

International Business Strategy
Research Skills for Hospitality, Tourism and Events Management
Sponsorship and Brand Management for Hospitality and Events
Tourism Destinations Management
Dissertation
Internship* Project
Simulation

*The information’s are correct at the time of publishing, however it may change if university makes any changes after we have published the information. While we try our best to provide correct information, It is advisable to call us or visit university website for up to date information.

Are you ready to start building your future?

Contact our admission counseller and get a free consultation.