Coventry University - MSc International Business Management

Coventry University

MSc International Business Management


Studied on campus or 100% online, this master’s level course aims to prepare you for managerial roles across the emerging global borderless economy, upon successful completion, through giving you the opportunity to gain a comprehensive understanding of international business challenges, together with the skills and expertise required to negotiate them successfully.

Take our virtual tour

If you have not previously studied business or management subjects, this course is designed to enable you to build the foundations needed for a business and management career. Through a focus on the practical process of doing business globally, you will have opportunities to interact with businesses through our networks, while our current teaching staff have research expertise in the areas of international business and management, global supply chain and logistics, business process integration, internationalisation of SMEs, change management and many more.

Coventry University has over 50 years of experience teaching business, and Coventry Business School was rated ‘excellent’ in 2019 by Eduniversal, which ranks business schools in over 150 countries. Through guest speakers, industry visits, case studies and internship opportunities (subject to availability, competitive application processes, meeting visa requirements, and additional fees may apply), we use our current national and international links to share real-world business experiences and bring you up-to-speed with the issues and challenges facing modern businesses.


Entry Requirements

A second class honours undergraduate degree from any discipline. Applications from candidates who can demonstrate considerable experience at an appropriate professional level but who do not have formal academic entry qualifications may also be admitted on an individual basis.

This course requires IELTS of 6.5 overall, with no component lower than 5.5. Pre-sessional English is available if required.

Career Prospects

Upon successful completion, the course should help to enable you to become knowledgeable in international business, equipped for a wide range of business and management careers in multinational organisations, management consultancies, government organisations or management education and training.

Upon successful completion, the course should help to enable you to become knowledgeable in international business, regardless of the focus of your undergraduate degree. You should graduate equipped for a wide range of business and management careers in multinational organisations, management consultancies, government organisations or management education and training.

The MSc in International Business Management provides the opportunity to develop a strategic outlook in a global context and to hone business skills developed in one’s earlier academic studies. All of this has the major objective of facilitating a successful career in management, upon successful completion, in either the public or private sector. We aim to develop your capabilities in strategic thinking, effective communication and research, all directly relevant to employers and of great value when seeking future employment.

Coventry University is committed to preparing you for your future career and giving you a competitive edge in the graduate job market. The University’s Talent Team provide a wide range of support services to help you plan and prepare for your career.

Global Leaders Programme

To prepare students for the challenges of the global employment market and to help strengthen and develop their broader personal and professional skills Coventry University has developed a Global Leaders Programme. Applications and fees apply.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Course Details

Combining theory and practice, this course aims to provide a thorough grounding in international business management in an ever-changing global economy. Upon successful completion, it should equip you with the skills and knowledge needed to become a flexible, effective manager who can spot market opportunities and drive forward businesses to success in the international arena.

Alongside modules focused on business strategy, operations and analytics, we’ll cover the basic principles of marketing, and how they relate to an international context – where you will have the opportunity to discuss and analyse key managerial decisions on formulating and executing international marketing activities by having the opportunity to develop your knowledge and skills of marketing concepts including environmental analysis, buying behaviour, strategic market segmentation and more. This will be done through active case studies and practical examples.

Through the use of guest speakers, real case studies and industry visits and fieldtrips, you’ll explore more about the external forces which affect business decisions, including but not limited to the influence some external/or market factors have such as fall or rise of oil prices or interest rates. We’ll discuss some of the biggest challenges and issues businesses now face, such as market uncertainties.

Please note that guest speakers, industry visits and fieldtrips are subject to availability, competitive application processes, meeting applicable visa requirements and additional fees may apply.

Semester 1

International dimensions of marketing
The global business environment, evolution and dynamics
Organisations and strategy
Financial analysis and decision-making

Semester 2

International business and global strategy
Global operations
Business analytics and intelligence
International leadership

Semester 3

Postgraduate business project
Leading diverse workforces

*The information’s are correct at the time of publishing, however it may change if university makes any changes after we have published the information. While we try our best to provide correct information, It is advisable to call us or visit university website for up to date information.

Are you ready to start building your future?

Contact our admission counseller and get a free consultation.