MSc International Fashion Marketing

MSc International Fashion Marketing

You will engage with the latest contemporary research in international fashion marketing, develop your critical thinking skills and learn how to apply the latest thinking.

Responding to the need for specialist graduates with knowledge of both fashion and marketing, this MSc has been developed alongside industry to bring the practical, technical expertise required for students to compete and thrive in this exciting industry.

You can choose to study this course with a Year in Industry, allowing you to apply your learning and gain valuable experience. If you choose a Year in Industry you will be studying for a total of 2 years. Your first year will be a teaching year. In your second year you will either be on placement or conducting a skills and research based module.

This programme:

  • Supports the development of international marketing skills.
  • Uses assessment methods which mirror organisation-based activities.
  • Provides a supportive platform for critical reflection, through the application of academic theories to your real work situations.
  • Involves participation in active and supportive forums drawing on practical expertise.
  • Will give you excellent personal and academic support. You will be allocated an academic tutor to support you throughout the programme

Entry Requirements

Qualifications

Entry onto this postgraduate course requires a minimum of a 2:2 undergraduate honours degree in a related discipline from a UK ENIC listed institution

If your undergraduate honours degree is not in a related discipline but you can demonstrate extensive professional experience in the subject, your application will be considered.

International Students

If you're an international student, you'll need to demonstrate experience, or qualifications equivalent to those above.

If your first language is not English you must show evidence of English Language competence at IELTS level 6.0 (with no skill below 5.5) or equivalent.

Experience

Entry onto this postgraduate course will require you to demonstrate current or recent work experience. This will enable you to fully engage with the course.

APEL policy

If you can't meet these minimum requirments it may be possible to take into account evidence of Accreditation of Prior Experiential Learning (APEL) as an alternative method of meeting the programme’s entry requirements. In such a case, appropriate references and records of employment might be presented to support the applicant’s case for admission.

Career Prospects

Our staff and students are ambitious. We work together to develop learners as creative-thinking global citizens equipped to secure highly skilled employment. We're proud to be in the top 25 universities in the country for employment. (DLHE 2017)

At York Business School the number of graduates in employment or further study six months after graduating in 2017 was 94.8% and this has increased every year for the past two years. Graduates in professional or managerial jobs or further study was 67.5% and this has also increased.

Innovative, specialist modules such as Data Analytics and the Blockchain will give you the industry-ready, transferable skills needed for a competitive edge in the marketplace.

The programme will enable you to improve your ability to work in diverse groups and teams and enhance your project management and decision-making capabilities, which is crucial when leading in business.

You might consider starting your own business. The leadership and negotiation skills you develop during your MSc, as well as your contacts and knowledge, will put you in a great position to take this leap. Our dedicated start-up programme Grad2Director is available alongside this programme. This lets you work with our specialist team and apply for funding opportunities to start your own company. The Grad2Freelancer programme is also available for those who wish to work on a freelance or consultancy basis.

The course could also lead you to undertake further Postgraduate study through an MPhil or PhD.

Course Details

Researching Contemporary Business Issues
Fashion Strategy & Marketing
Global Fashion Consumers
Trend Forecasting and Fashion Buying
Global Fashion Marketing
Supply Chain, Ethics & Logistics
Integrated Fashion Communications
Fashion Branding
Capstone Project

*The information’s are correct at the time of publishing, however it may change if university makes any changes after we have published the information. While we try our best to provide correct information, It is advisable to call us or visit university website for up to date information.

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